Morph.ai
Category : Content Marketing, Digital Marketing, Information Technology, Lead Generation, Marketing, Marketing Automation, Messaging
Domain : AI-based marketing automation tool
Established : Mar 1, 2016
Number of Employees : 11-50
Operating Status : Active
Funding status : Not Disclosed
Website : morph.ai
Country : Haryana, India
Morph.ai is a chat-based marketing automation tool to help you do smart and personalized marketing on chat and convert more of your social, website and ad traffic into leads.
Morph platform is easy and user friendly, we can create a bot easily. It provides various features that enable to you create the conversation modules to design the flow and deploy the bot on various channels. You can also monitor all the activities happening on the bot, that help you in testing the performance of the bot and also enables you to make future changes/upgradations on the bot.
With the help of the tool the company provides building rich chat experiences, running multiple Lead Generation Campaigns, add Website Widgets, Run A/B Tests, Manage Lead Lifecycle, do automated follow-ups and lead nurturing, Intelligent Optimisations and Funnel Analytics, and all integrated with Facebook Messenger and Website Livechat plugin.
They provide two solutions one is, Engagement chatbot and the second is Lead Generation chatbot, suitable for industries like Sports Clubs & Leagues, Health & Beauty, Insurance, Real Estate, Legal Services, Construction, Events, and Home Services, Automotive, Tours & Travel, Education, Financial Services, Retail, Dating services, Pet Grooming, Accounting Service, Life coaching, Interior Design and Child Care, Landscaping, Photography, Veterinarians, Senior Case and Assisted Living.
The tool provides Send Message Block option which helps you compose messages of different types – Text, Button, Gallery, List, Location, QUick Reply / Suggestions, etc. You can use any property while composing a message to make it more personalized and lets you take user input and validate them. It is one of the very powerful blocks with some advanced features like User Typing Control, Skip Question, Customized Help/Error Message, Max Tries, etc.
You can use inbuilt AI to define AI-based starting rules and by this you can simply define related sentences/queries and leave everything else to AI. The bots store intelligent context and run conversations based on this context. This really helps provide an ideal customer chat experience.
It supports advance filtering to drill down to any user segment you want and can filter your audience on any properties and they also support advance filtering options like Similar Match, Spelling Mistakes, Fuzzy Searches, Date Interval, Wildcard Queries and OR condition
Bot Activities helps you analyze everything chatbot does behind the scenes to automate your chat with any user. Use this to analyze how the bot is behaving with different users and by this you will never be confused why bot sent a particular message to the user.
The company Campaigns let you build and organize multiple campaigns on a single bot. You can get started with any pre-built campaigns like Lead Generation, Insurance, Appointment, Credit Card, Loans, etc.
