Domain name in SEO

A good domain name is simple, easy to remember, easy to spell, and has a distinctive character. It has a great influence on the product promotion of a company. A good domain name is easy to remember, so that the product communication is maximized and finally reached. The ultimate purpose of the promotion. The impact of domain names on SEO optimization is undoubted. The ultimate goal of SEO optimization is to be included in major search engines. A good domain name has such charm. How does domain name affect SEO and how to choose it? Domain name, let us take a look.

First, the domain name suffix

First, the first point needs to talk about the suffix of the domain name. The SEO industry once popularized such a viewpoint. Domain names such as edu and .gov that cannot be registered casually have a higher weight. Because such sites do not have junk or poor quality articles, etc., and the reputation and evaluation given by all aspects are relatively high.

Second, the time when the domain name was first included

The time when the content on the domain name is first included in the search engine is critical. If there is no analysis, the search engine will not do the inclusion, and there is no high-powered talk.

Third, the domain name age

The earlier the domain name registration, the better the ranking, and the ability to quickly increase the weight PR value.

Fourth, the length of the domain name

The long domain name user experience is poor, distracting weight, and inconvenient to remember. Short domain names are easy to remember, easy to write, and easy to spread, and the benefits often outweigh the benefits of keywords in domain names. Of course, if you include both keywords and short, that is the best choice!

Fifth. Domain renewal time

For search engines, if the registration time is short, it will be questioned by the search engine, not only for the long time of observation on the website, but also affects the attention of the search engine, and will not give too much praise.

Sixth, domain name selection

The .com suffix is ​​ingrained in the public’s subconscious, and .com represents the regular army. The enterprise suffix recommends .com and the prefix is ​​adjusted. Don’t care if your domain name is not easy to remember. In the end, most of the repeat customers will find you, either first enter google to enter your business name to search, or just come directly from the collection.

Seventh, multiple domain name selection

Researcher suggested establishing a primary domain name, and other domain names are only registered as protected and not linked to the website. If you really love those domain names and have to give them a chance to show them, then we can technically make a 301 permanent point to the main domain name, which avoids the side effects mentioned above.