Google Keyword Planner
What is the Google Adwords Keyword Tool?
The Google Keyword Tool is a tool for users to search for Google’s keyword search index and keyword business value by word, website, phrase or category based on user search data on Google. Google keyword search volume query platform. Based on the Google Adwords Keyword Tool, we can get data on search heat, commercial bids and other data for each country in the past year.
We can use the data to conduct Internet integration promotion, including Google’s optimization of website content planning, SEM advertising, website Google SEO assistance, and user needs mining. Even the market positioning of the products, the company’s product strategy, has a certain auxiliary role.
At present, there is no data analysis and acquisition capability on the market, and the reference index is more reliable. At present, we are using the tools on the web. Tools commonly used in the SEO industry: Semrush Ahrefs Kwfinder and other data sources are Google keyword index based on the Google Adwords Keyword Tool .
If you want to download the Google Adwords keyword tool to your computer, the official version does not provide a download version. Here we can replace it with Market Samurai , but it is charged. There are also many cracked versions on the Internet that you can try to use. We can’t use Google’s Adwords keyword tool to sort out Google’s long tail keywords. In actual website optimization, long tail words account for 70% of the traffic. Here we recommend several ways to expand Google’s long tail words.
First: check the Google keyword drop-down Take the Google keyword tool as an example, view the following figure second: use the ring new foreign trade website system background keyword tool ring new website background comes with two Google keyword expansion tools, two can go With the use of.
1. In the ranking monitoring, the module clicks on Research. Enter the keywords you need to expand.
2. When editing an article or product page, enter keywords to mine related words.
3. Use the KeywordXtreme keyword tool
How to use Google Keyword Planner to mine search index?
First we open, Google Adwords: https://adwords.google.com . Friends who don’t have an account need to sign up for an account. It is recommended to use Gmail, and you must have a credit card to bind the account. Of course, if there is no advertisement, the credit card will not incur a fee. Then when you need to add a website, if you don’t have it, just add one. Key words and budgets are also filled out casually. I don’t have much to say about registration and registration. This is very simple. If you are not sure, you still have to do an operation. I suggest you go there.
Ok, let’s go to Google Adwords, click the small wrench in the navigation bar, and click Keyword Planner in the drop down menu. Let’s take the word SEO as an example. Enter SEO in the search box that pops out: Click Start to get the status of the word. Be sure to choose the location and language. Below is the keyword prompt. We can click to download the key. Word prompts, download the required keywords.
Another tool you must know about Google Trends
When we find the keywords we need in Google adwords, if we want to judge the off-season of the product, or the future development of the product, here we use Google Trends ( https://trends.google.com ). Take SEO as an example, we can get the search trend data from 2004 to the present, of course, it can be accurate to the last 4 hours, we look at the data from 2004 to the present (below). It is clear from the chart below that the SEO industry has been on the rise since 2004 and looks hot. However, what I don’t understand is that the relative importance of seo is actually a small country like St Helena. If you feel that using Google Keyword Planner is more troublesome, you can temporarily use https://kwfinder.com/, which is a tool commonly used by our SEO people. In addition to data synchronization Google adword keyword planner, he can provide detailed search data, unlike google adwords only provides interval data for keyword search volume, the best point is that he can provide a competitive reference for keyword SEO.